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Creative strategy development and confident decision making start with a reliable fact base.
Health Advances systematically captures information on current treatment paradigms, future
technology developments, competitive dynamics, and healthcare and regulatory policy,
among other areas.
We are equally proactive in refining our armament of research techniques: Health Advances
is constantly developing, adapting, applying and refining state-of-the-art techniques in
customer and competitor market research. Our professionals employ advanced tools for
analyzing information that we collect in a manner that facilitates strategic thinking.
In-depth qualitative interviews with:
- Physicians, including key opinion leaders and primary care providers
- Healthcare providers and insurers
- Patients
- Industry experts
- Reimbursement specialists
Sophisticated quantitative research tools:
- Conjoint analysis
- Web-based surveys
- Focus sessions
Flexible, analytical modeling and simulations:
- Excel and Access databases
- Epidemiology, patient models and patient flow
- Revenue and expense models
- Net present value
- Monte Carlo analysis
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