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Case Examples of our Work in Strategic and Business Planning
Commercial Strategy Development: A small public biotech company previously focused on drug discovery and development sought Health Advances' help to develop a strategy to build a more fully integrated organization. We helped prepare a comprehensive plan that included a reprioritized product portfolio, a detailed in-licensing and out-licensing plan, an infrastructure plan, and pro-forma financials to guide the transition and assemble a sales and marketing organization.

Biotech Transformation Strategy: Working directly with the new CEO, Health Advances led a planning process to lay out a multi-year plan for transforming the company from a platform company into a product company. The plan completely changed the vision and business model, requiring an extensive examination of how a product portfolio would be created and the organizational skills that would be required.

Drug Company Division Spin-out: As a result of a corporate restructuring, a decision was made to spinout a large division as a separate company. Health Advances worked with the management team to design the new strategy for the company including the prioritization of product lines, geographic markets, and the development pipeline.

Corporate Strategy: Working with the corporate executive team of a multi-billion dollar healthcare company, Health Advances led a board-mandated review of the strategic positioning and business options for two divisions within the company. In addition to a thorough assessment of internal strengths and weaknesses, we also examined the competitive environment, trends with customers, our clients' position, and the options for expanding the business internally and through acquisition.

Biotech Strategy: The client management team wanted to develop a strategy that would dramatically enhance the momentum for the company. By reviewing the technology platform and portfolio, the organizational strengths, and opportunities to apply those in new areas, we identified several new strategic directions for the company and developed detailed plans for building internal skills capabilities and driving business development activities.
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